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News archives for the week of April 16, 2007

Apr. 18, 2007
Yahoo's numerous challenges in today's market
Another of Yahoo's challenges is what to do about DoubleClick, the graphical Internet ad network and provider of consumer Internet behavior that Yahoo partners with. On Monday, Google acquired DoubleClick for $3.1 billion in cash. For Google, this acquisition gives it a leg up in a market for Internet graphical ads that it's had trouble gaining traction in.

Apr. 17, 2007
Does the Internet offer TV networks more clout?
TV affiliates represented a bustling market for weekly reruns. Now some wonder whether the Internet offers networks even more clout when making deals with their affiliates. Doug Wills, a former spokesman for the NAB said "it's simply a question of leverage." Wills is now a marketing executive for RedBack Networks, which offers video-centric routers.

Apr. 16, 2007
Google's new IUPR project
Google's OCRopus project is based at the Image Understanding and Pattern Recognition (IUPR) research group at the German Research Center for Artificial Intelligence (DFKI) in Kaiserslautern, Germany.

Apr. 16, 2007
DoubleClick to be acquired by Google
Singlehandedly, this acquisition requires some analyzis. Will Google make this new service free? Did it acquire the service mainly for the data about display advertising? Also, getting its hands on such data would indeed help Google in some of the other areas it needs to focus as well.